Opening Netflix might look different as it tests smart TV UI changes

What you need to know

  • Netflix’s Pat Flemming detailed the company’s upcoming UI changes for smart TVs for a “new TV experience.”
  • The changes involve providing an in-card show/movie preview when hovered over with your remote alongside content descriptions, genre, episode count, and more.
  • The company plans to start this redesign test with a “small group” of subscribers on smart TVs before rolling it out to more folks if it goes well.

Netflix is beginning to test a new home screen design that only a handful of smart TV owners will receive for initial feedback.

According to an interview between Netflix’s senior director of product, Pat Flemming, and The Verge, the changes should help users cut down on the “gymnastics they do with their eyes.” Flemming was referring to the current experience Netflix offers with today’s home screen as users often have to scan up the screen to view a show/movie preview.

Leave a Comment